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Canada: AIR MILES signs renewal with Visions Electronics
Alliance Data Systems Corporation announced that it has signed a multi-year renewal agreement with Visions Electronics as a sponsor in Alliance Data’s Canadian AIR MILES Reward Program. Visions Electronics has been a sponsor since 2007, issuing reward miles to Canadian AIR MILES Collectors purchasing select home, office and automobile electronics and accessories at any of its 30 retail stores or on its online website. Visions Electronics has retail stores in all major markets in Manitoba, Saskatchewan, Alberta and British Columbia. Visions Electronics is the largest privately held consumer electronics retailer in Canada. The company was established in 1981, with a single store in North East Calgary. Today there are 30 Visions Electronics’ superstores in major markets across Western Canada. Visions Electronics is headquartered in Calgary and has more than 800 employees. The company’s website is www.visions.ca. "Visions Electronics provides our Program with a foothold in the Western Canadian consumer electronics sector," said Bryan Pearson, president, Alliance Data’s LoyaltyOne business. "Even in spite of the current challenging economic environment, Visions’ strategy to explore base and bonus mile issuance opportunities is a reflection of the growth-focused type of businesses that are a cornerstone of our successful coalition program." Source: Alliance Data Systems Corporation http://www.colloquy.com/breaking_view.asp?xd=7106 |
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